Home of Well Magic

See us at one of these upcoming trade shows:

New England Water Well Expo: Marlborough, MA  March 13 & 14
National Groundwater Expo:  Nashville, TN  December 7 and 8

The Business Analyzer is now available.  This powerful tool allows contractors to see their business with more insight than ever before.  Revenues and costs can be adjusted with the effects being instantly available.  See more here

WellMagic is endorsed by the Minnesota Water Well Association.  WellMagic is the official software of the South Carolina Ground Water Association.

WellMagic reviewed in the Water Well Journal of the National Ground Water Association.

WellMagic is named 2004 and 2007 Product of the Year by National Driller.

Welcome to Geographic Insights.  We are a firm specializing in:

Market Analysis with an emphasis on integrating point of sale data with demographic data and competitor locations.

Geographic Analysis and Displays

Public Policy Analysis

Database Management Systems

Commercial and Industrial Site Selection

Marketing Strategies

Economic Development Analysis

Some people believe that success simply boils down to location, location, location.  The simple truth, however, is that the ideal location is a function of many factors, many of which have their own locations.  The savvy person wants to know the location of their customers or clients, their competitors, barriers, travel times, and a host of other factors unique to one's situation.  Many of these factors can be spatially quantified which gives you the insight to do your business more successfully.  In a couple of words, we specialize in helping you find geographic insights.

Our Clientele

Our clientele includes retailers, land developers, state and local governments, economic development organizations, mailing contractors, community colleges, public policy think-tanks, and universities.


Geographic Insights is a Value-Added Reseller of DeLorme Mapping Products and Services